Business impersonation / fake salesSocial mediaAdsWebsiteEmail
Fake farm equipment sellers
Last updated
Also known as: Fake tractor ad scam, Farm equipment impersonation scam, Tractor deposit wire transfer scam
The Scam
According to the FTC, scammers posing as farm equipment businesses are selling equipment that doesn't exist. You might see a social media ad for a tractor at a good price that looks like it's from a legit business, or search online and find a tractor from a business you know and may have bought from before. When you contact them, they send a purchase agreement and invoice, ask you to send thousands of dollars, usually by wire transfer, as a deposit or full payment, and schedule a delivery date. The delivery never comes: the scammer stops answering or makes up another excuse, such as a problem with the delivery truck.
The Targets
Farmers and anyone shopping online for tractors or other farm equipment, the FTC says.
Red flags
- A social media ad for a tractor or other equipment at an unusually good price
- A seller found through the top search results, which might be paid ads placed by scammers pretending to be a real business
- A purchase agreement and invoice asking for thousands of dollars up front as a deposit or full payment
- Being told you can only pay by wire transfer, gift card, cryptocurrency, or payment app
- Excuses about the delivery, such as a problem with the truck, or the seller stops answering
Your Move
- Before you buy based on any ad, search online for the company name plus "scam" or "complaint"
- Scroll past paid ads to the unpaid search results to confirm you have the business's real website or contact information
- Never send money to anyone who says you can only pay by wire transfer, gift card, cryptocurrency, or payment app
- Report it to the FTC at ReportFraud.ftc.gov
More steps for any scam link: I clicked a scam link. What now?
Still circulating?
FTC September 15, 2026 consumer alert: the FTC says it is hearing about this scam.
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Educational summary only. Verify details on the source page. Report fraud at ReportFraud.ftc.gov or ic3.gov.